Step 1
1 · Set the business profile
Choose your currency, projection horizon (in months, 1–60), and optionally enable daily analysis. When daily analysis is on, set production days per month and production months per year. These drive the per-day numbers in the summary panel.
Step 2
2 · Fill in guided sections
Each category groups related line items. Add, rename, or remove entries — calculations update live. Categories are typed, and the type controls how an item rolls up into totals:
- Revenue — value × quantity per item.
- Variable costs, labour — scale with units sold (or production days) and roll up into total variable costs.
- Fixed costs, utilities, financing, miscellaneous, custom — treated as fixed-like and added to total fixed costs.
- Capacity — used to estimate units when revenue items don't carry a quantity. Look-up by label keywords (
capacity/production/unitsandutilisation/use). - Assets — sums into initial investment (used for ROI).
Each item has a basis: per_unit, per_production_day, or a plain quantity multiplier. Per-unit costs scale by total units; per-day costs scale by total production days.
Step 3
3 · Read the outputs
The summary panel and charts pull from a single calculation pass. Here is what each number means and how it is derived.
Classification
Fixed vs. variable costs
BreakEven Studio splits every cost line into one of two buckets so the contribution-margin and break-even math works correctly. Classification is by category type, not by item label.
Variable costs
Scale up or down with output / production days.
- Variable costs — raw materials, packaging, consumables, freight per order, sales commissions, payment gateway fees.
- Labour — wages tied to production volume: daily-wage workers, piece-rate operators, contract labour, per-shift staff hired only on production days.
Fixed costs
Recur regardless of how much you produce or sell.
- Fixed costs — rent, lease, insurance, salaried staff, software subscriptions, statutory fees.
- Utilities — base electricity, water, internet, telephone (the standing portion, not per-production-day surges).
- Financing — loan EMIs, interest, overdraft charges.
- Miscellaneous / custom — anything else that doesn't scale with output.
Rule of thumb: if shutting production for a month would still leave the bill on your desk, it's fixed. If the bill disappears (or shrinks proportionally), it's variable. Salaried staff on a monthly payroll go under fixed costs; daily-wage or piece-rate workers go under labour.
Formulas
Core totals
Total revenue
Σ (item.value × item.quantity) for all revenue itemsTotal units
Σ revenue-item quantities — falls back to capacity.production × utilisation% when no revenue quantities are setAverage selling price
totalRevenue ÷ totalUnitsFixed costs
Σ totals across fixed_costs, utilities, financing, miscellaneous, customVariable costs
Σ across variable_costs and labour: per_unit items × totalUnits + per_production_day items × totalProductionDays + other items × quantityVariable cost per unit
Σ of per-unit variable items, otherwise variableCosts ÷ totalUnitsTotal costs
fixedCosts + variableCostsFormulas
Break-even and profitability
Contribution margin
averageSellingPrice − variableCostPerUnitContribution margin ratio
contributionMargin ÷ averageSellingPrice (shown as %)Break-even quantity
fixedCosts ÷ contributionMargin (null when contribution margin ≤ 0)Break-even revenue
breakEvenQuantity × averageSellingPriceEstimated profit
totalRevenue − totalCostsOperating margin
estimatedProfit ÷ totalRevenue (shown as %)ROI
estimatedProfit ÷ initialInvestment (shown as %; initialInvestment = sum of asset items)Formulas
Daily analysis (optional)
Enabled from the business profile. Total production days = production days/month × production months/year. Total selling days = projection months × 30.
Units / production day
totalUnits ÷ totalProductionDaysVariable cost / production day
variableCosts ÷ totalProductionDaysRevenue / selling day
totalRevenue ÷ totalSellingDaysProfit / selling day
(totalRevenue − totalCosts) ÷ totalSellingDaysBreak-even units / production day
breakEvenQuantity ÷ totalProductionDaysMethod
Projection chart
Each month M1…Mn applies a ramp factor to base units: ramp = min(0.72 + 0.035 × i, 1.18). The ramp grows adoption from 72% in month 1 up to a 118% ceiling, modelling early demand build-up. Per-month values:
Period units
totalUnits × rampPeriod revenue
periodUnits × averageSellingPricePeriod variable costs
periodUnits × variableCostPerUnitPeriod profit
revenue − (fixedCosts + variableCosts)Cumulative profit
running sum of period profitMethod
Break-even chart series
The chart samples 9 evenly-spaced unit volumes between 0 and max(totalUnits × 1.6, 100). For each sample point it plots revenue (units × ASP), total cost (fixedCosts + units × variablePerUnit), and profit. The crossover of the revenue and cost lines is the break-even point.
Notes
Tips
- Numbers are computed with
decimal.jsto avoid floating-point drift, then rounded to 2 dp for display. - If break-even shows blank, your contribution margin is zero or negative — raise price or lower variable cost per unit.
- Use templates from the toolbar to start from a realistic baseline, then edit values.
- Use Export at the bottom for a PDF or Excel snapshot of the current model and outputs.